A Comprehensive Guide to MyGPTs and Alternatives

Nina Habicht • December 25, 2023

This article outlines how easily you can build your own bot with different tools. We explain what is possible with GPTs and what is not.


What are MyGPTs or GPTs?


MyGPTs or GPTs are customized "ChatGPTs" offered by OpenAI for your own purpose. They can be also offered on an OpenAI GPT store for other users. That means, you can build your own Chatbot for your specific domain.



What are useful GPTs?


There are many useful GPTs: Some to mention are:


  • DALL-E: Let me turn your imagination into imagery.
  • Data Analysis: Drop in any files and I can help analyze and visualize your data.
  • ChatGPT Classic: The latest version of GPT-4 with no additional capabilities.
  • Web Browser: I can browse the web to help you gather information or conduct research.


How to build GPTs?


Anybody with a ChatGPT Plus account can build a "GPT". First, think about what you want to build. For that it make sense to think about the use case first:


Is there a daily task you want to be able to do faster?

For example you can easily build an information bot about your PDFs you want to get answers from. Or a bot providing information about your company services?


Download the ultimative Gen. AI Task Overview to learn where llms make sense to know which use case makes sense.




Download Gen. AI guideline

How to build MyGPTs?


There are three simple steps:


1) Buy a paid version of ChatGPT

2) Go to the settings area on the left-down side

3) Go to "My GPTs"

4) Click on create the "My GPT"

5) Let you guide through the creation process



Step 1: Go to "My GPTs" in the paid ChatGPT Plus version

Step 2: Click on "create a GPT"

Step 3: Let yourself guide through the creation of a GPT.

Is there an option for companies to use GPTs?


Yes, companies can use the ChatGPT Enterprise option. The enterprise option is more secure, using SOC 2 type 2 compliance standards, and data from ChatGPT Enterprise and the API Platform (after March 1, 2023) isn't used for training OpenAI's models. To enable features like conversation history data is retained, however, companies can control how long the data is retained (e.g. deleted data is removed within 30 days from the systems). This however means, your whole company has to use the Enterprise version to enable tenant-based creation and scaling of GPTs in a compliant way.


This could be a suitable solution for deploying your own bots in the US, but in European countries, stricter non-functional requirements apply:


  • All data has to be processed (and / or stored) in the country itself.
  • In the "worst case": No US provider is allowed



Source: Advantages of using ChatGPT Enterprise version.

What about confidential data being sent to GPTs?


OpenAI takes actions to avoid personal data being processed. They, however, state that by using the Business Offerings (e.g. Enterprise option) the content entered by users in your GPTs will not be used for OpenAI's model trainings: "we may use content submitted to ChatGPT, DALL·E, and our other services for individuals to improve model performance. Content may include chats with GPTs".


Will MyGPT builders have access to specific conversations with their GPTs?


According to OpenAI's statements this is not the case: "For the time being, builders will not have access to specific conversations with their GPTs to ensure user privacy. However, OpenAI is considering future features that would provide builders with analytics and feedback mechanisms to improve their GPTs without compromising privacy."


Can I integrate GPTs into my Website?


The short answer is no. You cannot use MyGPTs outside the ecosystem of ChatGPT. Meaning, once you have build your own GPT users can only use it in the MyGPT dashboard within ChatGPT Plus account. You can build with the assistant API product from OpenAI an own B2B application that can be integrated on any endpoint like a website, app or other platforms.


There is a hack where you can use Voiceflow in combination with your GPTs to deploy your GPT to a website.


What are the alternatives to GPTs to build your assistant?


There is the option to use the MyAssistant API or to build an assistant by using chatbot tools. We tested both and found that they still lack when it comes to reliable answers. There are certain answers that you want to have under your control as a company. The best way to keep full control of this information is to fully control the so-called RAG process yourself, and not rely on "black-box systems" such as GPTs or the MyAssistant API.


We can support you with reliable products that let you better control the answers.



Need support with your Generative AI Strategy and Implementation?

🚀 AI Strategy, business and tech support 

🚀 ChatGPT, Generative AI & Conversational AI (Chatbot)

🚀 Support with AI product development

🚀 AI Tools and Automation

Get in touch
By Nina Habicht April 29, 2025
AI-powered chatbots, whether developed in-house or deployed through trusted platforms, are revolutionizing customer service, knowledge access, and internal communication. However, alongside these opportunities come new legal obligations: data protection , transparency , and EU AI Act compliance must be addressed carefully. This article covers: Where AI chatbots bring business value What compliance risks you must manage How to implement AI chatbots successfully and securely
By Nina Habicht March 25, 2025
What's RAG? The goal is for the language model is not to draw on its own knowledge (from the model), but for information to be enriched in the prompt. This is usually your own data you provide to the model (PDFs, systems).
Video Creation: The Ultimate Guide to Runway, Luma AI, Haiper.ai, and Hailuo AI
By Nina Habicht February 16, 2025
Video Creation: The Ultimate Guide to Runway, Luma AI, Haiper.ai, and Hailuo AI
What are the best AI powerpoint tools
By Nina Habicht February 16, 2025
What are the best AI powerpoint tools. Discover tools that create presenations with AI.
Image Creator Tools
By Nina Habicht November 24, 2024
Ultimative review of all relevant image creation tools
Optimizing your Website for AI: How to get found by ChatGPT
By Nina Habicht August 24, 2024
Optimizing your Website for AI: How to get found by ChatGPT. This article provides concrete Large Language Model Optimization strategies for SMEs and companies.
A Practical Guide for Midjourney Image Generation. Learn how to create professional images.
By Nina Habicht August 24, 2024
Since August 2024, users have been able to use the web version of the image creation tool Midjourney. This simplifies usage by providing a user-friendly interface to experiment with one of the top Generative AI image creation tools available. We tested it for you and are sharing helpful tips and tricks. How to prompt images with Midjourney? If you use Midjourney on discord, there is a clear prompt structure and prompt parameters to adhere to. Usually, it makes sense to stick to it: 1) To prompt use "/Imagine" 2) Then enter your subject (description and details) you want to see on the image and it's environment (see yellow highlighted below in the prompt example) 3) Then enter composition, lightning, colours (see green highlighted below in the prompt example) 4) Finally add technical parameters to adjust and finalize your image. Please find a useful parameter library here.
Agentic AI vs. Gen. AI vs. RPA
By Nina Habicht August 11, 2024
This article explains agentic AI and why it is so important when building generative AI and chatbot applications. Overview about Agentic AI vs. Gen. AI vs. RPA and all you need to know about these terms.
LLM Benchmarks: Finding the right LLM for your Needs
By Nina Habicht July 29, 2024
LLM Benchmarks: Finding the right LLM for your Needs
RAG vs. Finetuning. Open Source vs. Proprietary Models
By Nina Habicht June 25, 2024
RAG vs. Finetuning. Open Source vs. Proprietary Models. We explain what makes sense when.
Show More